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Jeremy Jones, Forrest Shearer and Alex Yoder examine prototype boards on a testing trip to La Parva, Chile.

Credits: Andrew Miller

Obsessed, addicted and immersed in the mountains since 1983, I have written my life story around snowboarding. I have been all in from the beginning - hiking resorts before they allowed snowboards at age 9, all-night drives to Jackson Hole in high school to score first tram of the year, hiking all night to score a first descent at dawn. Becoming a pro snowboarder was not an optional career, there was no back-up plan.

Now 26 years after stepping on my first snowboard I feel blessed to have been given the opportunities I have. From riding some of the world’s wildest lines to the products I have helped create, it’s been an honor to be a part of snowboarding’s evolution. During this journey I have often focused on the performance of my equipment. How can we make this board better...rail an edge harder...weigh less without sacrificing durability?

I founded Jones Snowboards in 2009 to find answers to these performance questions and make innovative backcountry snowboarding equipment that reflected this passion for technical progression. After four years of tweaking and obsessing over our designs, we are just starting to hit our stride.

For 2015, our lineup of boards and backpacks is truly the ultimate quiver with diverse board and pack designs perfect for riding any terrain, in any condition, in-bounds or out. I stand behind the performance, quality and durability of our products by trusting my life to this equipment on every expedition. With our partners POW and 1% For The Planet, we also strive to be a leader in the fight against climate change and minimize the environmental footprint of our company whenever possible.

Snowboarding is not my job, it’s my life. Jones Snowboards is a natural evolution for me and all the gear we produce is born of my passion for snowboarding and wilderness exploration. Come experience the progression. Ride with me.

- Jeremy Jones