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Ode to progression

Ode to progression

There are many paths to progression, but the goal is always the same - to evolve, explore and break new ground. Rules and preconceived ideas are dan- gerous in this game. Progression takes an open mind and the belief that what is not possible today will be possible tomorrow through hard work and testing.

The purity, clarity and power one absorbs from time in the mountains is essential to all things Jones. Our design round table comes together on pre- dawn skin tracks, chairlift rides, campfires, nights under the stars and mountaintops. It is here that the seeds of new products are planted.

Equally critical to the planting of the seed in the mountains is the growth of the roots in the factory. Once an idea is born it is imperative to nurture the concept with the engineers because they are the ones who will evolve the idea and turn it into reality.

Then it is on to the fun part. Blue ice, white ice, slush, zipper crust, rain crust, wind board, old pow, cold pow, hot pow, blower pow - we test, tweak and refine our ideas in all-conditions because we ride in all conditions. So should your board.

At the end of this cycle, new products are born and new ground is gained. Is the time and money spent on development worth it? This question is never asked. The price of not shooting for the stars is too high.

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2016 / 17

Shops 2017 - 1st Try

Ispo 2016 - Winner / Bolt-Less Bridge

Transworld 2017 - Good Wood / All Mountain

Backcountry Mag 2017 - Gear Guide

Backcountry Mag 2017 - Editor’s Choice

Transworld 2017 - Tested + Approved

Splitboard Mag 2017 - Best Women’s

Splitboard Mag 2017 - Best Freeride

The Good Ride - Favorite Powder

The Good Ride - Favorite All Mountain

The Good Ride - Favorite Aggressive Mtn

The Good Ride - Favorite Freeride

Splitboard.eu - Editors Selection

2015 / 16

Transworld 2016 - Good Wood

Snowboard Canada 2016 - Grade EH

Backcountry Mag 2016 - Gear Guide

Backcountry Mag 2016 - Editor’s Choice

Splitboard Mag 2016 - Best Women’s

Splitboard Mag 2016 - Best Big Mountain

Transworld 2016 - Tested & Approved

Act 2016 - Best Snowboard Of The Year

2014 / 15

Backcountry Mag 2015 - Best Freeride

Backcountry Mag 2015 - Gear Guide

Snowboard Canada 2015 - Grade Eh

Ispo 2015 - Winner

Backcountry Mag 2015 - Editor’s Choice

Splitboard Mag 2015 - Best Freeride Split

2013 / 14

Backcountry Mag 2014 - Editor’s Choice

Snowboard Mag 2014 - Platinum Pick

Splitboard Mag 2014 - Best Split

Act 2014 - Best Snowboard of the Year

Act 2014 - Best Snowboard Of The Year

Find The Best - Best of 2014

Find The Best - Best Of 2014

National Geographic 2014 - Gear Of The Year

2012 / 13

Backcountry Mag 2013 - Gear Guide

Men’s Journal 2013 - Gear Of The Year

Backcountry Mag 2013 - Editor’s Choice

2011 / 12

Backcountry Mag 2011 - Editor’s Choice

Men’s Journal 2012 - Gear Of The Year

Outside 2011 - Gear Of The Year

2010 / 11

Snowboard Mag 2011 - Platinum Pick